# PESTLE M Worksheet

**Status: Last updated 4/20/20**

\*\*See \*\*Contextual Assessment Information Requirements **for example questions.**

|                                                                                                                                                                                                                                                                                                                                                    | **Internal Factors (ie. within the org’s control, how the org functions)** | **External Factors beyond the org’s control but within an org’s possible influence** | **External Factors outside of org’s influence but will impact the org** |
| -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | -------------------------------------------------------------------------- | ------------------------------------------------------------------------------------ | ----------------------------------------------------------------------- |
| <p><strong>Political</strong></p><p>(Ex: government type and stability, freedom of press, rule of law, levels of bureaucracy & corruption, social and employment legislation, tax policy and trade & tariff controls, likely changes in the political environment)</p>                                                                             |                                                                            |                                                                                      |                                                                         |
| <p><strong>Economic</strong></p><p>(Ex: stage of business cycle, current & projected economic growth, e.g. GDP / GNP growth inflation & interest rates, unemployment and labor supply, labor costs, levels of disposable income & income distribution, likely impact of technological or other change on the economy)</p>                          |                                                                            |                                                                                      |                                                                         |
| <p><strong>Social</strong></p><p>(Ex: population health, education & social mobility, and attitudes to these population employment patterns, job market freedom & attitudes to work, press attitudes, public opinion, social attitudes & social taboos , lifestyle choices and attitudes to these socio-cultural changes health consciousness)</p> |                                                                            |                                                                                      |                                                                         |
| <p><strong>Technology</strong></p><p>(Ex: impact of emerging technologies, impact of internet, reduction in communication costs & increased remote working, research & development (R\&D) activity, impact of technology transfer, degree of automation, rate of technological change)</p>                                                         |                                                                            |                                                                                      |                                                                         |
| <p><strong>Legal</strong></p><p>(Ex: antitrust law, consumer law, discrimination law, employment law, health & safety laws)</p>                                                                                                                                                                                                                    |                                                                            |                                                                                      |                                                                         |
| <p><strong>Environmental</strong></p><p>(Ex: weather, natural disasters, climate, climate change, environmental taxes, demand for "green" products)</p>                                                                                                                                                                                            |                                                                            |                                                                                      |                                                                         |
| <p><strong>Military</strong></p><p>(Ex: military equipment, personnel, operations or other presence in the area, foreign armies, paramilitaries, war, internal may be associations with military members, attitudes)</p>                                                                                                                           |                                                                            |                                                                                      |                                                                         |


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